2022 Marketing Calendar: Important Spring Dates and Content Collections
Relevance is a huge part of successful marketing. And as spring is right around the corner, you’re probably busy going through the calendar, tweaking your strategy, and making new plans.
The list of the dates that matter keeps on growing, so it can be hard to remember them all, but we’re here to help you. Keep on reading to discover our list of upcoming holidays and thematic content collections that you could easily use in your marketing activities!
*by clicking on photos, you’ll be redirected to a website where you can purchase them
International Women’s Day, March 8
Day of the week: Tuesday
International Women’s Day is dedicated to the fight for women’s rights all across the globe. The main idea behind it is to attract attention to the issues that women face because of their gender: social and financial inequality, abuse and violence, lack of reproductive rights, and so on.
This date is an opportunity for brands to express solidarity, support women, and share stories that could inspire others. But it’s essential to clarify the position you are ready to occupy and represent publicly first. Integrity matters! Instead of spending your own resources on creating content, you can browse through our visual library and find assets that meet your requirements and preferences.
Holi, March 18
Day of the week: Friday
Holi is an ancient Hindu holiday with several names: the Festival of Love, the Festival of Spring, and the Festival of Colors. It’s a celebration of the end of winter and the arrival of spring, of the eternal and divine love for Radha Krishna, and of the victory of Vishnu as Narasimha Narayana over Hiranyakashipu.
The Hindu population has over 1.2 billion people, and celebrations take place not only in India, where it originated, but all over the world. Considering this, including Holi in your marketing activities can help you show your Hindu audience that you respect their heritage. Also, the Festival of Colors is a beautiful occasion popular among people of other backgrounds, religions, and cultures.
National Pet Day, April 11
Day of the week: Monday
This is another fun item on our list of key marketing dates that you shouldn’t miss this upcoming spring. Pets melt people’s hearts and get tons of engagement on social media platforms.
As a marketer, consider sharing ideas on how pet owners can celebrate this day with their fluffy loved ones; or publish a series of cute pet photos to make your followers’ day. Our content collection is a reliable source of appealing visuals.
Earth Day, April 22
Day of the week: Friday
Earth Day took place in 1970 for the first time, but its scope and significance has drastically increased since then. Its main objective is to promote environmental protection and attract attention to existing issues. You can potentially educate your audience, inspire them to make personal changes, and share helpful ideas.
To discover more facts about Earth Day, check out the official website. And remember that you can always rely on our curated content collections for high-quality videos; purchase and publish at any moment. Drone footage always attracts more attention than common photos of nature.
Mother’s Day, May 8
Day of the week: Sunday
It’s impossible to underestimate the significance of mothers in people’s lives. So, we highly recommend paying attention to this holiday, and coming up with ways to commemorate it. For example, you could share personal stories about your employees or audience members and their mothers.
Keep in mind that International Mother’s Day is typically celebrated on the second Sunday of May, but there are different dates for this holiday in different countries. You can check out the full list here to make sure you choose the most relevant date based on your location and audience.
Wrapping up
Winter tends to drain people’s energy and leave them craving positive emotions. This is where spring and your content come in. Include the holidays from our list in your marketing calendar and use appealing visuals to cheer up your community. Save a link to these collections and save time all throughout spring.
Are you ready for the most inspiring time of the year? We sure hope so!
