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Consumer Behavior

From Hype to Honesty: How Deinfluencing is Changing Consumer Culture

From Hype to Honesty: How Deinfluencing is Changing Consumer Culture

Anna Timarevska 27\03\25

9 min

digital marketing social media trends

Mastering B2B Market Research: Proven Strategies for Success

Mastering B2B Market Research: Proven Strategies for Success

Anna Timarevska 17\01\25

13 min

Business marketing strategy B2B

Black Friday and Cyber Monday 2024

How to Launch Black Friday and Cyber Monday Campaigns Successfully in 2024

Viсtoria Skyba 06\11\24

10 min

holiday marketing black friday sales

How to Create Buyer Personas: A Comprehensive Guide with Examples

Nadiia Chervinska 14\11\23

18 min

Business marketing strategy target audience

Generation Alpha: 7 Marketing Tips For Effective Campaigns

Generation Alpha: 7 Marketing Tips For Effective Campaigns

Liubov Liashko 04\10\21

7 min

tips guide

Generations Explained Baby Boomers, Generations X, Y, Z, and Alpha

Generations Explained: Baby Boomers, Generations X, Y, Z, and Alpha

Maria Sibirtseva 06\02\20

16 min

photo collections

The Psychology Behind Marketing to Millennials

The Psychology Behind Marketing to Millennials

Maria Sibirtseva 12\08\19

4 min

digital marketing