October 31 is approaching, but our team has noticed that not everyone is looking forward to celebrating Halloween this year. You may be tired, too busy to organize anything, or simply not a fan of it. We get it! However, it’s more important than ever to do something cheerful for ourselves and others.
This is why we have come up with a list of sources for inspiration. On one hand, they contain marketing tips and visual content that you can use for your marketing activities. On the other hand, they provide ideas to boost your mood and help celebrate Halloween no matter what. Keep on reading to find out more!
Go big on Halloween content
Halloween is a big deal for a lot of people, so let’s make it as festive and fun as possible. Customers are always more eager to spend money during the holidays, and this is especially relevant today, while we’re still going through especially uncertain times. It is more efficient to prepare in advance, but if you haven’t had the chance – no problem! Luckily, creating visually appealing and engaging holiday-related content has never been easier.
Rely on our curated collection to find relevant, high-quality visuals and create something your audience will love. It could be a blog post with ideas to celebrate Halloween at home (feel free to use some of ours), or a series of social media posts aimed at promoting your products or services on All Saints’ Day. You can download a few images and use them for your online store update, a fresh newsletter, and a number of social media posts.
Watch a Cooking Show
Celebrating does not necessarily mean going out or hanging out with a lot of people. This might not be an option if you’re simply not in the mood, or if you have to follow certain quarantine restrictions. Instead, surround yourself with a few spicy-scented candles and enjoy Halloween Wars – a four-part cooking series.
Expect teams of pumpkin carvers, candy makers, and cake decorators doing their best to create something truly scary, in order to win a grand prize. Don’t forget to prepare delicious snacks though; trust us, you’ll get hungry. Watching the show might inspire you to make a dessert yourself. Why not? Go all the way to create something truly impressive. Treat your family members and surprise your followers.
Find out what costumes are trending in 2021
Whether you’re a marketing manager looking to promote relevant products, or an enthusiast eager to stand out – Google’s here to help. They have revealed the biggest 2021 Halloween costume trends in the US. The research was conducted state-by-state, based on the search query analysis. This data could lead to additional insights about your target audiences, which will come in handy after Halloween as well.
Get a Squid Game Halloween costume
Please be understanding and don’t roll your eyes. Yes, the Internet has been buzzing non-stop about the new Netflix show since its release, and some of us want to pretend that it doesn’t exist. But there is no way we could ignore the fact that Squid Game is currently the most-watched show on Netflix in 90 countries around the world. There are hundreds of thousands of new tweets about it every single day, and the memes keep on coming.
Naturally, getting dressed up as one of the Squid Game participants seems like the hottest option this year. And no, do not worry about being “like everyone else”. This is definitely the trend right now, so it is better to jump in right away. Plus, doing it won’t be that difficult – you need a teal-green tracksuit and a pair of plain white sneakers. If you make up your mind and choose this option, consider turning it into a game by counting the number of people you see in a similar costume. This could be a great way to meet someone new or bond with your colleagues.
Dive into advertising archives
There are only a few things we find more entertaining than the creative battle between Burger King and McDonald’s. The rivalry has been going on for years, and we cannot get enough of it. Back in 2017, Burger King released a #ScaryClownNight video that made fun of the famous Ronald McDonald, and encouraged people to dress up as him to get a free burger. Your team might not have the budget for a similar campaign, but you can take something away from it anyway. Let the archive inspire new ways to compete with businesses or interact with customers.
Try out Halloween nail designs
If you’ve always wanted to wear Halloween attire more than once, this might be a dream-come-true for you. The easiest way to do it is by buying nail polish that resembles Pumpkin Mush, one of the trendiest colors this fall. But if you are willing to go big, you could decorate your nails with traditional Halloween symbols: black cats, witches, bats, ghosts, and skeletons. Imagine how fun that would be!.
Elevate your Snapchat game
In 2021, Snapchat is encouraging both creators and marketers to make Halloween last for over a month, instead of one quick day. It has been harder to come up with new ideas and implement them due to various limitations, but the app is already full of spooky designs and readymade options to help you. Be bold and experiment with these features to create relevant content faster, entertain your followers, and boost overall engagement.
If you sell anything online, keep in mind that Snapchatters are 160% more likely to shop on mobile than desktop. Maybe it’s time to start selling on Snapchat as well. If you want more valuable insights about the app, you can find them in this Halloween guide.
To sum it up
The last quarter of the year is both exhausting and exhilarating. At this point, a lot of people are stressed out and hungry for positive emotions. Hopefully, our list has inspired you to celebrate Halloween and have fun, whether it’s by creating fun content or baking something delicious. Spread positivity and take care!
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