7 UX Design Trends Users Will Love

To become a seasoned professional, it is crucial to stay on top of the latest trends regardless of the field you work in. Marketers should be in a constant search for engaging content and the latest cases, photographers should visit workshops and experiment, while designers should be on a look-out for visual and technological innovations.

As UX design trends quickly develop, recent years have proved that user experience is going to move far beyond the existing limitations as we know them. To make sure you implement all the trendy features first, read our guide on 7 UX design trends you’ll want to steal.

Gradients

Gradient status interface | © Kei Sato / Behance

This year, minimalistic design is replaced by striking gradients. The use of a bright colour blending appeals to audiences, transmits a particular mood or idea, and delivers a message more effectively. It also makes an interface look less flat.

Which colours to use in 2019? As predicted by Pantone, Living Coral and other hues of nature are in trend.

3D

Temperature Control | © Minh Pham / Dribbble

A gradient is not the only way to add some volume to an interface. 3D design remains a trend this year, as it makes for an eye-catching feature that incites curiosity, is aesthetically appealing to most, and provides a unique user experience thanks to the addition of new depth to designs.

The only disadvantage is that it is a time-consuming and cumbersome process that requires a particular set of skills.

Voice technology

Voice & Touch Interactive App | © Sanjib Das / Behance

The Rain agency’s voice technology predictions say that companies are going to double the voice-driven reminders and notifications in 2019. Nowadays voice interactions are used to combat screen addictiveness, making voice technology a full-fledged part of user experience.

UX Writing

UX Writing is gaining momentum and, in 2019, there’s a real chance to gain benefits for your product. A copy or microcopy – the text created for interfaces – differs from an advertising or marketing message. In contrast to copywriting, the aim of which is to convince and sell to an audience, UX writing takes care of a user, gives hints and makes experience as seamless as possible.

Maggie Stanphill, a UX Director at Google, giving a speech at Google I/O 2017, pointed out that a different approach to UX writing can greatly improve a company’s general performance. You can see an example of this on the Depositphotos website.The “Search for Photos and vector Images” inscription in the search field is there to simplify user experience.

Animation

Always Data | © Barthelemy Chalvet / Dribbble

Animation goes big this year, as it gets users to interact with your design. It should not be used for the sake of visual delight. Animation is a functional instrument with the help of which you can give a user some hints about the properties of an object. Buttons, images, tabs, scroll or logos – all these can be animated. Here are some examples on how to use animation in UX:

as a transition element
to draw attention
as a notification or reminder
for promotional purposes
as a scroll

Bold typography

W Festival Homepage Animation | © Zhenya Rynzhuk / Dribbble

In 2019, bold typography is one of the key elements in graphic and UX design. In addition to being an effective tool to deliver a message, using the power of text can also create an atmosphere, cause emotions and establish a signature tone of voice with an audience.

Using typography is also an opportunity to avoid common design mistakes. Bold letters showcase the place in the objects’ hierarchy and, thus, solve problems, not to mention that a letter or a word can be a piece of art on itself. For instance, look how attractive and artsy W Festival Homepage is.

Augmented Reality

Augmented reality is a 2019 trend that makes user experience more immersive.

Numerous studies show that its use increases engagement and improves the quality of user experience. The brightest example is Pokémon Go, which was viral a couple of years ago. Today, augmented reality moves to all the spheres which can provide user experience, going from retail to medicine.

These UX design trends will definitely change the rules of the user experience game in 2019. Voice technology and UX writing will go bigger, while augmented reality along with animation and 3D will serve functional elements of unique user experience.

In your opinion, which trends will make a real difference this year? Share your thoughts in the comments below and explore our annual project on 9 trends you’ll see, hear and be a part of in 2019.