FORT LAUDERDALE, Florida, March 11, 2013 – Depositphotos, the fastest-growing microstock agency in the world, launches its brand new groundbreaking mobile photojournalism project, Clashot, and the Clashot iPhone application. Depositphotos creates the first fully functional platform to enable users to earn money selling their mobile photographs.
Understanding that the modern media requires the highly dynamic delivery of visual content, Depositphotos makes a daring attempt to rethink and adapt the methods of generating and using visual products. It took more than two years to develop the Clashot project, and this work resulted in a multifunctional platform for editorial photographers, both professional and amateur.
Clashot is intended to be a starting point for a brand new approach to editorial photography, empowering any smartphone user to represent himself as a professional photojournalist and submit photographs for sale in the shortest possible time.
Clashot is a perfect solution for both photography professionals and amateurs, being a valuable additional source of income for the former and a prospective primary revenue source for the latter. On this newly introduced platform, users can publish photographs captured with their mobile devices, discuss the latest photo reports from all over the world and share their own experiences with the community of enthusiasts. Still, the primary function of Clashot is to be an efficient platform for selling editorial mobile photographs.
The Clashot iPhone application is the tool which allows Clashot users to perform all necessary operations; the app can be downloaded for free at the App Store (versions for iPad and Android devices will follow). In order to join Clashot, as well as to have an opportunity to sell photographs, all users need to do is download the application, take a photo or combine several photographs into a photo report, and upload content to the Clashot website. Submitted images will appear on the Clashot website where users can engage in conversations with fellow photojournalists and discuss photo reports.
The most newsworthy photos taken with Clashot will be available for sale in the Editorial section of Depositphotos, one of the largest microstock websites in the world. They can be found, reviewed and acquired by news agencies, website owners and publishing houses from all over the world. Photojournalists/contributors will receive commissions for every photograph sold. Creating an independent platform for selling mobile content is among Depositphotos’ plans for the future development of Clashot.
“Our goal is to change the approach to the way in which relevant and fresh content is delivered to the customers. Furthermore, we want every smartphone user to get the reward he/she deserves for what is captured, as well as to have a chance to be recognized as a popular photographer. In addition, we hope that Clashot would become the first step toward the regulation of legal mobile content usage in mass media; to introduce the project, we’d like to suggest new mobile content licensing rules that would be clearer for sellers and buyers,” says Elena Flanagan-Eister, CEO of Depositphotos.
About Depositphotos Inc.
Depositphotos is the fastest-growing microstock agency in the world, having collected over 13 million stock photographs, vector images, and videos sold under royalty-free licenses in less than two years. Thanks to recent innovations and high optimization, the company has become the most dynamic in the whole market: more than 150,000 new high-quality files are uploaded, carefully screened and selected by moderators, then added to the Depositphotos library every month. The company is headquartered in Florida, USA, and has business offices in New York, Germany, Italy, Great Britain, Ukraine and Russia.